This season, we teamed up with creatives unafraid to be themselves and who are – like UGG – bold, provocative, free-spirited, optimistic, and real. Berlin-based artist Ruohan Wang and London rapper Enny join inclusion activists Ryan Zaman and Enam Asiama in styling our iconic Classics and new iterations, expressing what really matters to them. Discover more below.
Artist Ruohan Wang's vibrant, unapologetic style is making waves in the art and fashion space. We asked her to show us what ‘Feel You’ means to her. The result? A six-metre-long mural on the iconic streets of east London, the perfect canvas for Ruohan’s work – and the ideal backdrop to showcase expressive new twists on our Classic footwear.
Since her breakout song ‘Peng Black Girls,’ a love letter to Black British women, Enny has hit 22 million streams and counting. Follow us on Insta to see an exclusive rap from Enny against the UGG x Ruohan Wang mural in Shoreditch, London.