Celebrating the launch of fluff in extended sizes, we tapped photographer RAYSCORRUPTEDMIND to creative direct, cast, and shoot our newest campaign introducing the new Fluff You – an outdoor slipper for those who are disruptive and bold. Known for his exclusive portraits and behind-the-scenes snaps of rappers Travis Scott, Playboi Carti, Quavo, and Lil Yachty, the budding photographer’s body of work has amassed him 656k followers on Instagram and led industry-leading brands to emulate his signature style.
This interview pops the lid on the man behind the handle, and the inspiration behind his recent shoot with UGG featuring Dennis Rodman, Evan Mock, Omahyra Mota, Imran Potato, Slumpy Kev, Devontay Jones, and Luis Aponte.
Describe a day in the life of RAYSCORRUPTEDMIND.
Lately, I’m feeling very inspired. I’ve been pushing myself out of my comfort zone and opening up more to people around me.
How did photography enter your life, and where do you draw inspiration?
One day, I just picked up my friend’s camera and started taking photos on it. I really enjoyed it, so I bought a camera, kept practicing, and I’ve been shooting ever since. Capturing new experiences inspires me.
FEEL YOU is a celebration of individuality and style. Describe your style and what it says about you.
Freedom, Rick Owens, and things that catch my eye.
Tell us all you can about your recent shoot with UGG.
The theme of the shoot was fun chaos. That’s all I can say for now.
How did you choose the cast?
I chose people in my contact list who exemplify bold choices and innate style.
Many of the cast are friends. How did this impact the shoot, dynamic, and atmosphere?
It all felt natural. We connected as one and were able to execute what we wanted to do. Thank you to UGG for their trust.
Why was Dennis Rodman your first pick to shoot for this? What about his style connects to UGG?
Dennis Rodman has always pushed boundaries and he doesn’t care what people think.
Who styled the cast and how did their choices compliment the shoes?
The styling was my team Matthew Mazur and Donte McGuine. Matthew collaborated with me on the creative and save it as bold, authentic, and unapologetic. They executed it perfectly.